RSPB uses mobile recycling for charity drive
Tuesday, February 8, 2011 - 10:25:44
The Royal Society for the Protection of Birds (RSPB) is harnessing the fund-raising power of mobile recycling, in order to get more donations for its charity in West Berkshire.
It is calling for anyone with a mobile phone which has been upgraded and left to linger unloved in a dusty box or desk, to send it in to be recycled and give the proceeds away to help with its charitable efforts.
The RSPB is partnering with mobile recycling firm Redeem, in order to drum up some cash, but there is more than just charity in mind for this venture.
The RSPB and the recycling firm believe that they will be able to break a world record if enough locals come out and recycle their old phones.
The aim is to get the most mobiles processed for recycling within a week, setting a world record. Redeem says that it will be hoping to receive more than 5,000 handsets within the period and hopefully raise over £10,000 for the RSPB.
The charity drive is running until the 13th of February, so anyone who lives in West Berkshire or nearby is advised to give generously and empty their house of outdated mobiles, all in the name of a good cause.
Mobile recycling is increasingly being used by charities in order to quickly get some cash because many people are willing to donate their old mobiles without looking for remuneration. In fact some mobile recycling firms give users the option to automatically donate the value of their handset to charity whenever they recycle, so it is even easier to do your bit.
Of course mobile phone recycling does not have to be an altruistic task, but with so many functional but archaic mobiles sitting in UK homes, it makes sense to spread the wealth to those that need it.
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